Mobile Backend as a Service (MBaaS) Blog infographics

Infographic: Beacons are the Next Wave of App Innovation

Wednesday Jul 23, 2014

BeaconsWe believe that beacon technology will drive the next wave of app innovation, delivering even greater engagement and value, creating new streams of revenue, and enhancing business processes and productivity. However, not all beacon devices are created equal. App developers need to be aware of this, but also need to understand the other challenges they’ll face as they work to incorporate beacons into their apps. We created an infographic to illustrate this journey.

The Executive Drive for Mobile Apps

Friday Feb 14, 2014

Enterprise-infographic-teaserEnterprise mobility is the phrase on every technologist’s lips these days. While adoption has been slow, mobile in the enterprise is certainly gaining momentum. Businesses left and right are interested in creating mobile apps for their customers, employees or partners. As a mobile platform for enterprises, we at Kinvey became interested in learning more about the app development process for these companies.

The Evolving Enterprise Mobility Ecosystem

Thursday Feb 13, 2014

Kinvey-Enterprise-Mobile-Ecosystem-Map-600pxEnterprise mobility is a classic IT disruptor. It’s the kind of disruptor that companies like IBM, Oracle and VMware, SAP, Salesforce, etc. were built on. It may look like a peripheral part of IT infrastructure now, but since mobile will be the primary access point to apps and data for many enterprises, many — if not most — new apps are going to be “mobile first.”

iOS and Android Design Guidelines Cheat Sheet

Friday May 10, 2013

ForBlogPost In order to make designing for your target platforms easier, we made a cheat sheet for both iOS and Android Human Interface Guidelines (HIGs). It gives a high level summary of the User Interface, how to support multiple screen sizes, icon sizes, and touch gestures so that you don’t have to dig through the books to find them every time you need them. It also allows you to see the subtle differences between the platforms.

The Backend as a Service Ecosystem Map Update: A Growing Market

Thursday Jan 17, 2013

Kinvey_Backend-as-a-Service_MobileEcosystem_Jan-14-2013_2100pxJust six months ago, the backend as a service (or BaaS) category was small and relatively unknown in the general tech community. Now, though not quite a household term, BaaS is gaining recognition thanks to lift in media / analyst coverage and a surge in new companies entering the space. Today we’re pleased to share the third version of our BaaS Ecosystem Map, complete with new entrances and new data points.

How Long Does it Take to Build a Mobile App?

Tuesday Jan 8, 2013

How-Long-Does-It-Take-To-Build-An-App-Kinvey-InfographicHow long does it take to build an iOS or Android app? About 18 weeks according to this infographic from Kinvey.

The Backend as a Service Ecosystem Map Update & New Trends: Migration Toward the Middle

Friday Jul 27, 2012

BaaS Map

Tuesday morning, before taxiing down the runway (the first time), my United Airlines flight ran a short video promoting a glorious future where dynamic mobile applications would let passengers book and change travel plans on the run. Two hours later, this vision blurred when the 757 returned to the gate in Boston, canceled the flight, and regurgitated several hundred people into the terminal. A single desk attendant stood nervously behind the desk, as the line snaked through the hall. Former passengers were using their mobile devices to tell people their plans had changed, but did not appear to be using UA’s existing mobile app to book new ones.

Mobile Cloud Backend as a Service Ecosystem Map – All roads lead to BaaS

Thursday Feb 9, 2012

BaaS Map_Early Version

I am still asked this question from time to time: “What in heaven’s name is Backend as a Service?” Good question! First, some history ->

The phrase Backend as a Service came about because when I talked to mobile developers about how they wanted to setup and operate backends for their mobile apps to host data, run business logic, etc., they didn’t directly want to use Infrastructure as a Service (IaaS) offerings like Amazon EC2, RackSpace Cloud and Windows Azure – that was too hard, and most of them didn’t want to deal with Linux prompts or virtual machine setup. At the same time, they didn’t want to get stuck with building a backend platform stack from scratch with Platform as a Service (PaaS) offerings from Heroku, CloudFoundry and OpenShift. Mobile developers REALLY wanted all their backend features to be available out of the box, as a fully secure, scalable and managed service.

3/4 of Mobile Apps Don’t Connect to a Backend

Thursday Oct 6, 2011

stickerA now famous study by Localytics found that 26% of mobile apps studied last year were opened once, never opened again– and likely – deleted.  With over 400k apps in the Apple App Store, and over 200k in the Android Marketplace, its is becoming increasingly difficult for an app to cut through the clutter. The Localytics study clearly shows that total # of downloads is not the only accurate measure of an app’s success, especially if the app is free or freemium.  The best apps are used time and time again… and the best way to have your app not only be downloaded initially, but to be used frequently is for it to give the user a rich experience.  Connecting to social networks, providing location information, taking payments, showing the user custom info- tailored for them all greatly increase the chance that the app won’t become one of the dreaded “throwaway apps.”   – but to do all of the things to make an app rich, you need a backend.

You’ve Got Mail: Using contact information effectively in political mobile apps

Tuesday Jul 19, 2011

We all know that if you don’t ask a girl for her number then your chances of getting it (or her) are 0.  Still politicians are determined to act like the shy nerd in a John Hughes movie when it comes to contacting their app users. Just ask for my contact info already!!!  I would ask for your number, but it’s kinda public knowledge (politicians are so easy).

The vast majority of political apps do not ask for user’s contact information and, as a voter, this feels like a slap in the face.  It says that the app is purely one-way and informational instead of interactive and that’s the line of thinking that makes political mobile apps so horrible.